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Traditional AI vs. generative AI: A guide for IT leaders
Originally from elastic.co/blog/feed
August 20, 2025 • Roasted by Jamie "Vendetta" Mitchell Read Original Article

Oh, look, a "guide for IT leaders" on AI. How incredibly thoughtful. It's always a good sign when the marketing department finally gets the memo on a technology that’s only been, you know, reshaping the entire industry for the past two years. You can almost hear the emergency all-hands meeting that spawned this masterpiece: "Guys, the board is asking about our AI story! Someone write a blog post defining some terms, stat!"

It’s just beautiful watching them draw this bold, revolutionary line in the sand between "Traditional AI" and "Generative AI." I remember when "Traditional AI" was just called "our next-gen, cognitive insights engine." It was the star of the show at the '21 sales kickoff. Now it’s been relegated to the "traditional" pile, like a flip phone. What they mean by traditional, of course, is that rickety collection of Python scripts and overgrown decision trees we spent six months force-fitting into the legacy monolith. You know, the one that’s so brittle, a junior dev adding a comment in the wrong place could bring down the entire reporting suite. Ah, memories. That "predictive analytics" feature they brag about? That’s just a SQL query with a CASE statement so long and nested it's rumored to have achieved sentience and now demands tribute in the form of sacrificed sprints.

But now, oh, now we have Generative AI. The savior. The future. According to this, it "creates something new." And boy, did they ever create something new: a whole new layer of technical debt. This whole initiative feels less like a strategic pivot and more like a panicked scramble to duct-tape a third-party LLM API onto the front-end and call it a "synergistic co-pilot."

I can just picture the product roadmap meeting that led to this "guide":

"Okay team, Q3 is all about democratizing generative intelligence. We're going to empower our customers to have natural language conversations with their data."

And what did that translate to for the engineering team?

They talk a big game about governance and reliability, which is corporate-speak for the "security theater" we wrapped around the whole thing. Remember that one "data residency" feature that was a key deliverable for that big European client? Yeah, that was just an if statement that checked the user's domain and routed them to a slightly more expensive server in the same AWS region. Compliant.

So, to all the IT leaders reading this, please, take this guide to heart. It’s a valuable document. It tells you that this company has successfully learned how to use a thesaurus to rebrand its old, creaking features while frantically trying to figure out how to make the new stuff not set the server rack on fire.

But hey, good for them. They published a blog post. That's a huge milestone. Keep shipping those JPEGs, team. You’re doing great. I can't wait for the next installment: "Relational Databases vs. The Blockchain: A Guide for Disruptive Synergists."

Jamie "Vendetta" Mitchell
Former Senior Principal Duct Tape Engineer